Tuesday, 7 February 2012

7 C's of the Customer Interface

The 7 C's of the Customer Interface is a website development and analysis tool. It is also a concept that is central to the website audit I am currently in the midst of conducting and thus I thought it appropriate to blog. The 7 C's are as follows:
1. Context
2. Content
3. Community
4. Customisation
5. Communication
6. Connection and;
7. Commerce

This diagram explains each component in more depth.



Each element of the 7 C's framework plays a crucial part in effectively analysing the functionality of any website as well as allowing website developers to ensure online customer service management and online customer experience is at the highest possible standard.

Thus far into my audit I have found the 7 C's tool to be extremely effective in my analysis and ranking of each of the music festival websites. Will be sure to keep you all updated on my progress as I get further into this assignment. Happy Tuesday Bloggers! Peace and Love xx

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